INSIGHTS & ARTICLES
Explore some of the most recent articles by our CFOs.
FEATURED ARTICLE
9 Traits of a Great CFO: Evaluating Your Financial Team
As Preferred CFO performs speaking engagements and advisory with CEOs around the country, one of the topics we’re continually asked to address is how to evaluate the quality of a financial team. Among these is answering the question, “What makes a great CFO?” We’ve...
RECENT INSIGHTS & ARTICLES
What is Cash Flow and Why Is It So Important?
What is Cash Flow and Why Is It So Important? Many financiers and business owners will agree that there is one four-letter word that is more important to a company than any other. C-A-S-H. Cash within a business is much like the waves of the ocean. It is constantly...
4 Mistakes Software Development Companies Make that Hurt Profitability—and How to Fix Them
4 Mistakes Software Development Companies Make that Hurt Profitability—and How to Fix ThemSoftware development & tech CFO, Shawn Capistrano, discusses some of the most common financial mistakes software development companies make—and how to resolve...
7 Most Common Financial Mistakes Construction Companies Make
Strategic CFO, Bradford Pack, discusses the 7 most common financial challenges faced by construction companies. With long project times, sizable material orders, and upfront labor costs, the construction industry often faces a variety of financial challenges. Below...
Preferred CFO Becomes a Strategic Partner for CEO Coaching International to Provide High-Level Financial Strategy to Elite Companies
FOR IMMEDIATE RELEASE Salt Lake City, Utah – Preferred CFO is proud to announce they have become a strategic partner for CEO Coaching International. In this role, Preferred CFO will offer financial consulting and advisory services to high-performance CEOs to...
3 Reasons you Need a Financial Forecast
If Your Company Doesn't Have a Financial Forecast then You're Wasting Time and Money Every company has goals. Where do you want your organization to be 5 years from now? 10 years? Most even have a general idea of the benchmarks you need to hit to get there—by...
5 Roles to Outsource for Your Company
Companies more than ever are adopting “lean” mindsets with the goal of lowering operational and labor costs while maximizing expertise. The outsourcing model allows companies to hire talent for only the hours needed to fill a particular role or achieve a goal. This...
5 Tips for Hiring a Senior Part-Time CFO
How to Hire a Senior Part-Time CFO If your company is looking to elevate your strategy, solve a problem, overcome a challenge, or prepare for a transaction such as raising capital or preparing for an exit, you may be interested in hiring a senior part-time CFO. Senior...
Financial Forecasting 101: A Complete Guide
At Preferred CFO, our tagline is “The Confidence of Knowing.” This stems from our philosophy that the more information an entrepreneur has about his or her business (past, present, and future), the better they can make business decisions that optimize their resources...
The Add-On Business Model and Why it Rocks
The impressiveness of the Add-On Model is made clear every time we run out of lives on Candy Crush Saga. Would we like to add more lives for 99 cents? In a weak moment, or (more likely) a repeated series of weak moments, the answer is yes; we want more...
Strategic Consistency — Do You Have it?
Prior to the 1960’s, economists like Peter Drucker thought strategy was largely about competition on price. Since then, a whole new set of ideas have been presented and studied, including Porter’s Five Forces, among others. These new concepts introduced...
Compensation Strategies that Drive Company Value
Why is an intelligent compensation strategy so important? While it seems like a no-brainer that an intelligent compensation strategy is important, many companies don’t know exactly how much of an impact the right (or wrong) compensation strategy can have...
Why Hire a Fractional CFO Company over a Freelance Fractional CFO?
When looking for a fractional CFO, many companies choose to go with a fractional CFO organization as opposed to seeking a freelance fractional CFO. This is because hiring a fractional CFO through a fractional CFO organization is a simpler process and can often come...
7 Questions to Ask a Fractional CFO Before you Hire Them
7 Essential Questions to Ask a Fractional CFO Before you Hire Them A fractional CFO is considered a strategic hire—one that will help “move the needle” in your company. When hiring this expert, it’s important for organizations to do their due diligence to...
What is a Fractional CFO?
A fractional CFO is an experienced CFO who provides services for organizations in a part-time, retainer, or contract arrangement. This offers a company the experience and expertise of a high-end CFO without the in-house cost—salary, benefits, and bonuses—of a...
18 Essentials Checklist Items for Preparing to Raise Capital
Preparing to raise capital can be an exciting and stressful time. It means your company is experiencing growth and that you’re ready to take things to the next level. The best way to prepare to raise capital is to ensure you have the documents and...
What is an Outsourced Controller
An outsourced controller is a financial expert who helps keep your books up-to-date and provides financial reporting and information in a timely manner. Controllers can be in-house or outsourced. If the controller is outsourced, that means the controller...
Financial Expert Roles & Responsibilities | Bookkeeper, Accountant, CPA, Controller & CFO
There are several reasons your company may be seeking professional financial consulting or expertise. Your company may be preparing for a transaction or raising funds, may be experiencing growing pains, or may be in a state of transition. It may also be...
Preferred CFO Welcomes Multiple New CFOs to their Outsourced CFO Team
Preferred CFO has recently added several experienced CFOs to our ranks to even better service our growing client base. “We’re highly conscious of pairing each of our clients with a CFO that is experienced in their industry, has a number of industry...
How to Determine How Much Your Business Is Worth
How to Determine How Much Your Business Is Worth To determine how much your business is worth, first choose your method of measurement. Choose the best method for your company based on your size, industry, and lifecycle stage. These methods of business valuation use...
10 Benefits of Hiring a Virtual CFO vs. an In-House CFO
When your organization decides it’s time to bring in a new chief financial officer, is it better to hire a virtual CFO or an in-house CFO? 10 Benefits of Hiring a Virtual CFO vs an In-House CFO: 1. Less Expensive A virtual CFO is less expensive than the salary of an...
5 Financial Strategy Tips for your Organization in 2018
This year, resolve to take control of your business finances and use them to help you get what you want out of the new year. Below are five financial strategy tips to help your organization prepare for the new year. Take a Look at Your Financial Forecast If you only...