by Mikelle Despain | Jan 8, 2021 | Business Growth, Financial Strategy, General Business
An axiom in business that CEOs and founders must “know what they don’t know.” It’s rare that a CEO or founder has expertise in all arms of the business. Instead, they must rely on identifying their weaknesses and make strategic adjustments—usually by hiring someone...
by Jerry Vance | Jan 6, 2021 | Business Growth, COVID-19, Financial Strategy, General Business, Tech/SaaS
The year 2020 has impacted businesses of all kinds in extraordinary ways, leading some to stunning windfall profits and others to utter ruin. This is especially true in the case of software-as-a-service (SaaS) companies. For instance, Covid-19 restrictions have kept...
by Jill Tavey | Dec 28, 2020 | Chief Financial Officers, COVID-19, Financial Strategy, General Business
On Sunday, December 20, Congress passed a $900B stimulus package. One week later, on Sunday, December 27, Trump signed the bill into law. While there are many aspects of the bill offering moratoriums on evictions and extending unemployment benefits, the bill also...
by Loren Anderson | Dec 28, 2020 | Business Growth, Cash Flow, Financial Forecasting, Financial Strategy, Financial Systems
Preferred CFO has worked with hundreds of businesses from startups and small businesses to medium-sized businesses or businesses looking to fundraise. While many of these are companies experiencing high levels of growth, many are not yet in a position to afford or...
by Jill Tavey | Dec 16, 2020 | About, Chief Financial Officers, Financial Strategy, Fractional CFO Services, General Business
CFOs are high-level, strategic experts who optimize financial resources in a company while using those resources to achieve company goals more efficiently and effectively. Unlike bookkeepers, controllers, and accountants whose primary functions are rear-facing,...
by Jerry Vance | Dec 2, 2020 | Financial Strategy
It’s not uncommon to have difficulty differentiating between the main financial professionals. Not only are the names similar, but they are also often unintentionally used interchangeably. However, despite how the titles may be used colloquially, there are distinct...